The Difference Between Retention and Rebooking

Retention and rebooking are important concepts in the field of massage therapy, as they help therapists to build and maintain a successful practice.
Retention and Rebooking

In the context of massage therapy, retention and rebooking refer to similar concepts in the broader customer service and hospitality industries.

Retention in massage therapy refers to the act of keeping a client engaged with a particular therapist or massage practice. This can be achieved through various means, such as providing excellent customer service, offering promotions or discounts, or continually improving the massage service. The goal of retention is to prevent clients from leaving and instead keep them loyal to the therapist or practice.

On the other hand, rebooking in massage therapy refers to the act of booking a client for a future massage session. This is commonly done through scheduling systems or by the therapist directly, and the goal is to encourage the client to come back and book another session with the therapist or practice.

One key difference between retention and rebooking in massage therapy is the focus on the present versus the future. Retention efforts are focused on keeping the client engaged with the therapist or practice in the present, while rebooking is focused on securing future business.

Another difference is the methods used to achieve the desired outcome. Retention efforts in massage therapy may involve providing excellent customer service, offering promotions or discounts, or continually improving the massage service. Rebooking may involve offering special rates or packages to encourage clients to book a future session.

Both retention and rebooking are important in the field of massage therapy, as they help to ensure a steady stream of clients and help therapists to build and maintain a successful practice. By focusing on both retention and rebooking, therapists can work to keep current clients happy and attract new clients to their practice.

Nicole Bablitz-Parker

Nicole Bablitz-Parker

I established Athlete's Choice Massage to fill a gap in the massage therapy market in Edmonton. I saw a need for a dedicated, professional facility that could provide high-quality services to those in need of it. As someone who is both passionate about massage and business, my objective is to not only meet but exceed your expectations and maintain the highest standards throughout your experience with us.
massage business

Unknotting Success: Proven Strategies for Attracting More Clients to Your Massage Business

Attracting more clients to your massage business is crucial for its success. Whether you’re a new business owner or looking to expand your customer base, these proven strategies will help you increase your clientele and grow your business. From creating a strong online presence to offering special promotions and discounts, these tips will help you attract more clients and keep them coming back for more.

Read More »
Tipping Feature

Take the Pain Out of Tipping: Introducing Gratuity Feature

At Hivemanager, we are constantly looking for ways to improve our service and make it easier for therapeutic massage clinics to manage their business. That’s why we’re excited to announce the addition of the Gratuity feature to our platform. This new feature allows staff to record and apply gratuities directly on the invoice, giving patients the option to tip for exceptional service. Upgrade to Hivemanager today and see how this feature can help streamline your payment process and improve the overall customer experience.

Read More »

About Me

Nicole Bablitz-Parker

Nicole Bablitz-Parker

I established Athlete's Choice Massage to fill a gap in the massage therapy market in Edmonton. I saw a need for a dedicated, professional facility that could provide high-quality services to those in need of it. As someone who is both passionate about massage and business, my objective is to not only meet but exceed your expectations and maintain the highest standards throughout your experience with us.

Recent Posts

Subscribe to Buzz